Mastering the Art of Multiple Offers: A Real Estate Agent’s Guide

By educating clients, maintaining transparency, and adhering to best practices, real estate agents can manage multiple offers effectively. Whether representing buyers or sellers, agents must prioritize clear communication, fairness, and professionalism to achieve the best outcomes for their clients. In this dynamic and competitive market, the role of a skilled agent is more critical than ever.

Unlock Your Real Estate Potential: Master the Art of Real Estate Listings

Explore top strategies for real estate success with our guide on crafting listings, marketing mastery, and standing out in luxury markets.

Mastering Wholesale Real Estate: A Complete Guide to Getting Started

Wholesale real estate offers a gateway into the property market with minimal capital investment, enabling entrepreneurs to act as middlemen between sellers and buyers.

The Ultimate List: 7 Best Books for Real Estate Agents

Whether you're a seasoned agent or just starting out, the right knowledge can make all the difference. From lead generation to marketing, from mastering sales to developing a winning mindset, these books cover all the essential aspects of the business, making them a must-read for any ambitious real estate professional

Real Estate Farming: How to Become the Go-to Agent in Your Neighborhood in 2024

Real estate farming is a marketing strategy that real estate agents use to establish themselves as the go-to expert in a specific neighborhood or geographic area. By cultivating relationships and providing consistent value to the community, agents can generate a steady stream of leads and build long-term client connections.

8 Essential Questions to Include in Your Open House Questionnaire

Open houses are a crucial part of the real estate selling process. They allow potential buyers to get a firsthand look at a property and help sellers gather valuable feedback. To make the most out of these events, it is essential to have a well-structured open house questionnaire

Mastering the Distressed Property Market: A Guide to Certification

Learn how to become a certified distressed property expert and gain the skills and expertise needed to navigate this unique market. Discover the benefits of working with certified experts and start your journey today.

12 Engaging Real Estate Newsletter Ideas with Examples

Discover 12 engaging real estate newsletter ideas and examples to unleash the power of your communication. Whether it's market updates or home improvement tips, this article will help you create newsletters that your clients and prospects will look forward to receiving.

How To Find A Work-Life Balance As A Real Estate Agent

Finding a work-life balance can be challenging for real estate agents who often have demanding schedules and client needs. However, maintaining a healthy balance between work and personal life is crucial for overall well-being and long-term success.

10 Tips to Deal with Difficult Clients as a Real Estate Agent

Learn effective communication strategies, problem-solving techniques, and professionalism tips to deal with difficult clients as a real estate agent. Get expert advice now!

8 Ways to Become a Go-To Agent for Real Estate Investors

Are you a residential real estate agent wondering how to become a go-to agent for real estate investors? These 8 tips will help you get there.

4 Steps to Keep Buyers and Sellers on Track in the 2024 Real Estate Market

The real estate market in 2023 is shaping up to be another interesting year. Here are four steps to help keep your buyers and sellers on track.

Real Estate Success in 2024: 8 Things Realtors Should Keep in Mind 

This year looks like it's going to be another wild ride. Here are 8 things Realtors should keep in mind for real estate success in 2023.

10 Best Apps for Real Estate Agents to Make You Stand Out 

The best agents thrive on the go. Our picks for the 10 best apps for real estate agents will help you stand out and close more sales.

4 Real Estate Tips for Making Every Buyer a Happy Customer 

Happy customers are the goal for almost every kind of business, including real estate. Here are four real estate tips to make your clients the happiest.

Real Estate Email Templates Proven to Work in 2024 (With Examples)

Looking for real estate email templates that work? Streamline your communication, engage your clients, and grow your business with our tips and examples.

10 Email Service Providers to Create Your Free Business Email

Getting a new professional business email address can make a great first impression, whether you're applying for a job, wooing new clients or working with your existing customers. 

9 Simple Steps to Improve Project Planning

Large projects have many moving parts. With these 9 simple steps to improve project planning, you can help make your next project a complete success.

10 Words to Never Use When Replying to Your Clients in Emails

Need to write a client? Here's a list of words to never use when replying to your clients in emails and what you should say instead.

Planning a Real Estate Agent’s Perfect Day (With Sample Schedule)

Planning a real estate agent's perfect day is all about productivity, efficiency and balance. With this sample schedule, you can get started being more productive and more efficient while still having time for life outside of work. 

How to Politely Decline a Business Offer (With Free Templates) 

Knowing how to politely decline a business offer over email can be a bit tricky, but we have 3 free email templates to get you started. 

How to Politely Accept a Business Offer (With Free Templates) 

Knowing how to politely accept a business offer over email can be a bit tricky, but we have templates to help.

How to Export Your Emails to PDF

Exporting emails to PDF is super easy. Folio lets you export your emails to PDF with much less work than other methods. Here's how to get started.

10 Handy Real Estate Follow-Up Email Templates

Following up with clients is fast and easy when you use real estate follow-up email templates. Here are 10 free real estate email templates you can use today. 

A Step-by-Step Guide to the Project Planning Process

Every successful project starts with a plan. Learn how create a project plan for your project in this step-by-step guide.

Complete 2022 Guide to Email Project Management 

In 2022, email project management is more popular than ever. Lots of professionals are simplifying their workflows, collaborating on complex projects, and saving hours per week — just using their email. 

Amitree Statement on Ukraine

Amitree will be donating 100% of new subscription revenue from March to the Ukrainian Crisis Relief Fund via GlobalGiving. Our hearts are with the people of Ukraine.

An Agent’s Guide to the Housing Market in the US in 2022

With the 2021 housing market being one for the record books, everyone is wondering what will happen in 2022. To figure this out, let’s first try to get a sense of where we are.

The Role of Email in Project Management

Email plays an important role in project management. Every day, project work is planned, discussed and shared via email all around the world. Here's how an email-based project management system can simplify your workflow. 

10 Professional Goals for Work in 2022 (with Examples)

Whether you freelance, work for a company or manage a business, everyone can benefit from setting some new goals in 2022. Here are 10 examples of professional goals for work you can pursue for greater career fulfillment, plus how to get started on them. 

The Best Virtual Staging Software for Real Estate Agents in 2024

The benefits of virtual staging are well known. It's now a must for empty listings. But which virtual staging software is best for you? Here's what to know plus our favorite picks for 2022.

Stay organized and on track with Folio by Amitree

Our Founder and CEO, Jonathan Aizen was interviewed by WebsitePlanet where he shared some insights into our passion for helping people do what they do best, better.

How to Add an Email Signature in Gmail (A Step-by-Step Guide)

Adding a professional email signature to your Gmail account will impress your clients and customers, plus it's easy to do. Here's what to know, plus how to set up, edit and customize a Gmail signature.

3 Free Open House Sign-In Sheets to Try for Your Next Property (With Templates)

Real estate open houses not only sell homes, they're also one of the best sources for buyer and seller leads. Get ready to find your next client with these printable open house sign-in sheet PDFs.

5 Examples on How to Write an Apology Email to a Client

Everyone makes mistakes, but how you handle them can make all the difference. Having the right apology email template on hand can take off some of the pressure of saying I'm sorry. 

8 Best Email Templates for Writing to Your Clients

An effective client email template brings in more business than one that's so-so. Find out what makes a good template with 8 free examples you can use.

What Is a Task Tracker and Why Do You Need One?

A daily task tracker for work really makes a difference in terms of productivity. Find out what you can do with task tracking apps and why to use one.

12 Real Estate Open House Ideas That Actually Generate Leads

There are endless open house ideas but which ones actually work? These 12 real estate lead generation ideas will get you and your listings noticed.

10 Tricks to Speed Up Your Business Workflow

Speed in business means more customers and sales. Try these tricks to speed up workflow at your business and reap the rewards.

50 Ideas for Creating Professional Email Addresses (2021)

A professional email address makes a good first impression whether you're applying for a job or prospecting for clients. Here are 50 ideas for creating your own.

How to Be a Successful Real Estate Agent in 2024 and Beyond

Realtors are in high demand and the chances for success are good. Here are our tips on how to be a successful real estate agent in 2022 and beyond.

What Is BCC in Email?

BCC is a useful email feature for protecting privacy while sharing a copy of an email with an individual or group of people. It sounds pretty simple, and it is — but there's an important email etiquette for how to use BCC in email the right way.

The 7 Best Gmail Add-Ons and Extensions for 2021

With the right email extensions, you can boost your productivity and work smarter, not harder. Here are 7 of the best Gmail add-ons and extensions to try for 2021.

Email Organization: Tips for Conquering Your Inbox

If you’re like most, your email inbox is a major cornerstone of your workday. Checking your email is probably the first thing you do when you get in each morning and it guides how the rest of your day goes.

What Is CC in Email?

CC is a handy method for sending copies of an email to additional people to keep them in the loop. It sounds pretty simple, and it is — but there's a whole email etiquette for how to use CC in email the right way.

What’s the Difference Between CC and BCC in Gmail?

CC and BCC are both methods used to send copies of an email to additional people — but there's an important difference for CC vs BCC that you may have never thought about.

The Best Success Tips for New Real Estate Agents in 2024

As someone new to real estate, you're bound to have questions. Here's the best advice and tips for new real estate agents in 2022.

The Best Fake Email Generators and Why You Need One

If you've ever hesitated when someone asks for your email address, you understand why a disposable temporary email address might be a good thing to have.

Getting Too Many Emails? Here’s the Solution

There are simple steps you can take if you're getting too much email at work. Here's what to know about email overload and how to fix it.

Will a Part-Time Real Estate Agent Salary Be Enough for You?

Trying out a new career in real estate can be exciting but daunting. Here's how to know if a part-time real estate agent salary will be enough for you.

What Is Inbox Zero in Gmail and How to Achieve It in 2021

Inbox Zero in Gmail looks different in 2021 than it did in the past. Click to find out methods, tools and apps that make it easier than ever to clear out your inbox.

How to Get Gmail as a Desktop App

Gmail is probably one of your most-used applications. You might even keep it open all day in your web browser — but what if you want to skip the browser and just focus on using Gmail on desktop for your work?

3 Secrets of How Successful People Stay Productive

These simple yet effective productivity habits of successful people will surprise you. Click here for 3 habits to become successful in your own career.

The Pros and Cons of Paper To-Do Lists

If you've ever been overwhelmed by a list of things you need to do, you might sit down and write them out as a to-do list on paper.

Can a Productivity App Help You Save Time at Work?

Everyone is looking for ways to increase productivity and save time at work. Here's how to know if a work productivity app can work for you.

Can AI in the Workplace Make You More Productive?

Everyone appreciates a little extra help sometimes, especially when there's important work to be done, and more and more, people are turning to artificial intelligence at work when they need an extra hand.

What to Look for When Choosing a Free Task Manager

You probably know this feeling — workloads at the office are increasing and it's getting harder to stay organized and meet deadlines. One thing is certain: getting back on track quickly is a must.

What’s Holding You Back from Email Productivity?

Problems like email overload are fixable. Click here for Amitree's tips and tools for boosting your email productivity and not losing hours every day to overflowing inboxes.

Are Project Trackers Worth it?

Project trackers promise to help you save time and work smarter. Amitree has advice on how you can reap those rewards and more on your next project.

Top 8 Things You Can Automate for Better Productivity

You can improve business workflows and have better productivity with simple and effective work automation strategies. Here are 8 easy things you can automate today.

6 Time-Saving Work Tools for Busy Professionals

Time management tools can be a lifesaver for busy people. Here are 6 time-saving work tools you can't afford to go without.

How to Stop Wasting Time Using Project Trackers

Project trackers are supposed to help you stay organized and save time by allowing you to track all of a project's tasks, their status, ownership, and completion rate but that's not always how it goes. Learn how Folio's automated tasks tracking can help.

What Is an Email Productivity Tool and How to Save Time with it?

At Amitree, we're all about helping you save time and get more done. This introduction to email productivity tools covers why tracking your email productivity is important, what an email productivity tool is, what it does and how to choose a tool to help improve your productivity.

Which To-Do List Method Is Best for You?

An effective to-do list system can be amazing for your productivity. Check out Amitree's 5 favorite to-do list methods (with templates) to get more done.

Email Etiquette Tips for Working Professionals in 2021

In this post, Amitree breaks it down for you in a quick Email Etiquette 101 list with some of the most important email etiquette tips and tricks you won't hear from your boss.

How to Move Emails to Folders in Gmail

For most of us, staying organized is a daily struggle. But then there are those who seem to have figured out how to have a really neat and tidy Gmail inbox by using email folders.

9 Tips to Organize Emails in Gmail

Organizing your emails in Gmail can help boost your productivity and keep you sane. Learn 9 simple tips to keep your Gmail inbox under control.

21 Real Estate Podcasts Agents Should Listen to in 2024

We created a list of 21 of our favorite podcasts for real estate agents in 2022. From new agents to seasoned experts, there's always plenty to learn and these podcasts deliver!

Email Organization Best Practices for Busy Professionals

Amitree is serving up our best tips for conquering your inbox. Email organization is not impossible — even if your inbox has gotten a little unwieldy.

17 Email Tips for Busy Professionals to Save Time

At Amitree, we’re all about helping professionals new and old save time and get more done. Try out these 17 business email tips and tricks to look sharp, get faster replies and stand out from the rest of the inbox.

12 Free Real Estate Email Templates to Use in 2024

We created 12 free real estate email templates every agent should be using to nurture leads and close more deals. No signup or download required - just useful templates.

10 Email Productivity Tips to Get More Done in Your Day

You're not alone if you feel like you're spending too much time in your inbox. The average professional spends more than 2.5 hours of their work day on email. And, if you're getting hundreds of messages a day, it could be even more.

25 Crazy Successful Creative Real Estate Advertising Ideas

Advertising is key to growing a real estate business. We've listed 25 creative real estate advertising ideas to help you stand out from the competition.

7 Ways Real Estate Agents Can Improve Their Productivity

Boosting productivity is a great way to get more things done in the day. Check out our 7 favorite ways of boosting productivity for real estate agents.

The Ultimate Email Marketing Guide for Real Estate Agents

The email marketing guide every real estate agent needs to read. From strategy to tools and templates, we cover everything you need to be successful.

9 Essential Tools That Every Real Estate Agent Needs for Success

To save you time, we found 9 of the most useful tools for busy real estate agents. From Mailchimp to Breakthrough Broker, we cover what each tool does and how it will save you time.

Top 20 Online Real Estate Agent Marketing Tools To Try Today

We've narrowed down the hundreds of marketing tools for real estate agents to 20 of the most effective marketing tools for driving new leads and clients. Check out the full list!

How to Close Real Estate Transactions on Time (Part 3: Common Delays)

In part three of our series, we look at common hold-up points that cause delays and what real estate agents can do to push through them and close on time.

How to Close Real Estate Transactions on Time (Part 2: Tools)

In part two of this three-part series, we take a look at tools that help keep everybody on the same page so you can close your real estate transactions on time.

How to Close Real Estate Transactions on Time (Part 1)

Knowing how to close on time under these circumstances requires knowledge of the process, the right tools, and special attention to get through common hold-up points. In this three-part series, we'll look at each of these key areas, starting with the residential real estate transaction closing process itself.

Tennessee Home Buying and Escrow Process

Click here to learn all about the Tennessee home buying and escrow process to keep your home buying experience organized and easy!

Nevada Home Buying and Escrow Process

Washington State Homebuying and Escrow Process

Massachusetts Homebuying and Closing Process

Missouri Homebuying and Closing Process

New Hampshire Homebuying and Closing Process

Virginia Homebuying and Escrow Process

Alabama Homebuying and Escrow Process

Colorado Homebuying and Escrow Process

North Carolina Homebuying and Escrow Process

Mississippi Home Buying and Closing Process

Minnesota Homebuying and Closing Process

Hawaii Homebuying and Escrow Process

Utah Homebuying and Escrow Process

Arkansas Homebuying and Escrow Process

Rhode Island Homebuying and Closing Process

Maine Homebuying and Closing Process

Kentucky Homebuying and Escrow Process

Delaware Homebuying and Closing Process

South Carolina Homebuying and Escrow Process

Iowa Homebuying and Closing Process

Maryland Homebuying and Closing Process

The Real Estate Agent Guide to Video Conferencing

More and more, real estate work is taking place remotely. That can be a challenge for agents because real estate is a traditionally face-to-face business. But building the same great connection virtually is possible if you have the right tools and techniques.

How to Choose a Real Estate Brokerage

NAR reports there are over 100,000 brokerage firms in the U.S. And there are successful agents at each one. So how do you find the brokerage that's right for you?

Real Estate Advertising Comparison: Realtor Pro vs. Zillow Premier

Real estate agents offer ask whether they should be using premium services drive more business. We compared the two leading services, Zillow Premier and Realtor.com Pro, to see which has the best features, usefulness and value.

Update: Data Shows Real Estate Transaction Volume Recovering Post-COVID-19

At Amitree, we're continuing to analyze large volumes of our proprietary data to get quantifiable answers about the impact of the pandemic. Check out this post for an updated look at transaction volume.

5 Questions Post-COVID Home Sellers Will Ask

While the coronavirus remains a big element of daily life, many parts of the country are proceeding with phased reopenings. Given this, home sellers and buyers are looking for answers from agents about what they need to know to help calm anxieties.

Gmail vs. Outlook: The Best Email for Real Estate Agents

Gmail and Outlook are the two major players in the email and productivity space for a wide variety of personal and business uses. For real estate agents, productivity and organization are the keys to running a successful business and serving both buyers and sellers.

Relaunching Your Real Estate Business Post-COVID-19

Around the country, real estate businesses are opening back up after COVID-19. But how exactly do you relaunch your business during a global pandemic?

5 Tips for Organizing Your Real Estate Home Office

Staying organized while working from home can be a challenge. It's important to take a few minutes each day to get organized. In this post, we share five tips that can help you stay on track and look like a pro with your tidy real estate home office.

Creating a 3D Virtual Showing to Increase Buyer Interest

As real estate agents, sellers, and buyers negotiate a world turned upside down by the coronavirus, technology that until now had been an added bonus in the home buying process is now a necessity.

Closing During COVID-19: How to Keep Your Real Estate Transactions on Track

With nearly 214 million people still under some form of stay-at-home order, closing during COVID-19 is no easy task.

Tips for Successful Real Estate Virtual Showings on a Budget

To make the most of virtual showings (without using dedicated virtual real estate software), these 4 tips can help to maximize your efficiency and ensure that the virtual showing goes smoothly.

How to Continue Running Your Business During COVID-19: Real Estate Edition

What are you - as a real estate agent - supposed to do to continue generating income while being sensitive to your customers and making sure to follow the federal or state restrictions in your area?

4 Real Estate Tools Every Agent Should be Using

Being busy is good. Being busy is how you make money. But, how can you keep up with everything and still provide the same level of exceptional service your clients have come to expect from you?

How to Secure Your Email: Real Estate Edition

As a real estate agent, your email account is a valuable asset that you rely on to communicate with clients, coordinate with brokers, and, ultimately, to get deals closed. Here are 5 simple steps to secure your email account.

4 Tools to Help You Grow Your Real Estate Business in 2022

Real estate is one of the most competitive professions out there and you need to perform your best to make it. The better the tools you have in your arsenal, the higher quality and faster results you will get.

How to Use Google Trends to Nail Your Real Estate Website (and drive more leads)

Your website is not only the anchor of your digital presence, but it is also a great opportunity to drive leads. Learn how to maximize with Google Trends!

5 Ways Real Estate Agents Can Be More Efficient in 2022

As a real estate agent, you know how busy things can get. The days are long when you're showing houses, negotiating offers, and talking with clients. It's common for agents to work on weekends and average 50+ hours per week. Real estate is a competitive business that requires long hours to be successful.

DocuSign + Folio = Faster Signatures

We've partnered with DocuSign to bring the process of getting signatures right into your inbox. With one click, you can select which parties need to sign and get under contract fast. Here's Realtor® Margaret Rubin with her take on why that's so important.

Folio + DocuSign Webinar: Find out how to get signatures faster and close more deals

As a real estate professional, do you find yourself living in your email inbox? Ever wished you spent less time digging through email and more time focusing on your clients? Today there’s a solution that does exactly this and is purpose-built for real estate agents. That solution is the easy-as-pie combo of DocuSign and Folio by Amitree.

How Paul Hickman gets the most out of Folio

Meet Paul Hickman. He's a Realtor® from Madison, WI who uses Folio to streamline his business. Staying organized, keeping everyone on track with timelines, and saving hours upon hours chasing down documents with Folio's PDF Download feature: Paul does it all.

100,000+ Realtors® and counting…

What to expect at C.A.R. REImagine! this week

Where is the AI that empowers instead of replaces?

Folio & Disclosures.io: Keeping business on track for 2 Bay Area Realtors®

Meet us at C.A.R. REImagine!

Folio deep dive (w/ video) in Breakthrough Broker

Feature Spotlight: PDF Download

We ❤️ our customers: Hear Jennifer’s story – a Transaction Coordinator who keeps everything on track

How Folio Pays for Itself in the First Month

Folio saves busy agents 5+ hours per week. But what's that mean in dollars? Here's a quick video explainer.

How much time will Folio save you?

WATCH: How Folio saves agents & transaction coordinators 5-10 hours per week.

Pro upgrades + Homes for Our Troops

Today, we're running a different kind of promotion. In honor of those who have made the ultimate sacrifice for their country, on this Memorial Day, we're donating 50% of all 1st month fees for those who upgrade to Pro to Homes for Our Troops.

Folio & Skyslope: Save hours of time uploading files and emails

Skyslope has taken a huge share of real estate transaction management, and a lot of Folio users also use Skyslope. This article will show you how to use Folio with Skyslope to quickly save hours of time per transaction.

How We’re Making Folio Even More Secure with Google

You may have seen some news about Google’s move to more tightly regulate what third party companies can do with access to users’ Gmail. We couldn’t be more excited to participate in this process, as it will make Gmail safer, more secure, and build more trust in using products like Folio in Gmail.

Folio Pro, by the numbers

Thinking about upgrading to Folio Pro? Look at the ROI you get.

4th of July Promo Partner: Homes for Our Troops

In honor of Independence Day, we're partnering again with our friends at Homes for Our Troops to donate 50% of a user's first-month subscription fees for each upgrade to Folio Pro.